A recent survey has revealed that more than half of the global online population has looked up themselves or someone else they know on the World Wide Web. Interestingly, about 47% of Internet users have searched information on themselves.
Almost 36% of the respondents said they look up for people with whom they have lost touch over the years – these people can be from their school, college, office or neighbourhood. About 9% people revealed that they often use the Internet to dig up information about the person they are dating.
Contrary to over-publicised security fears, almost 60% of the respondents said they had no issues concerning the amount of info available on the web about them. In fact, they look forward to sharing their lives with friends and even strangers.
Web 2.0 sites like Facebook, YouTube, Flickr, MySpace, etc. are actually giving them the platform to network with like-minded people all over the world. Users are increasingly choosing to share personal data like videos, photographs, phone numbers, email ids, favourites, etc. over the Internet.
This free sharing of information is giving nightmares to web security vendors and privacy advocates who feel it will lead to trouble in the long run. According to them, there is no clarity over who uses this personal data and how is the exchange controlled.
Certain users, on their part, do take security measures like limited access. By and large, the online community seems hooked to the idea of search and share.
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